The River Tree Company was established to be a 100% on-line Christian gift store.
In the creation of her new brand, it was important to the owner that her branding be based a concept she was hearing from the Lord. The logo must symbolize the tree mentioned in Revelation 22:1-5 “And he showed me a pure river of water of life, clear as crystal, proceeding from the throne of God and of the Lamb. In the middle of its street, and on either side of the river, was the tree of life, which bore twelve fruits, each tree yielding its fruit every month. The leaves of the tree were for the healing of the nations.”
Since The River Tree Co. sold only items that were artful and well crafted. The graphic design of her new logo had to be real art. In earlier times one would have crafted it with chisels on wood or engraved onto copper with a burin. These days, it’s difficult to equal the artistry and skill of old-world craftsmen with a digital tool more like a bar of soap. But today one attempts to emulate hand art, digitally—a tough row to hoe.
So I hand-crafted The River Tree Company’s new brand in Adobe Illustrator. It would be an excellent woodcut. Maybe I will make one someday.
When it comes to one-of-a-kind logo designs, at Lamb Creek, every single project is custom-crafted never stamped out factory style. We strive to insure that every logo, every ad, every website, every television spot we create has a touch of “hand- art” to it. in our DNA. After all, like fingerprints, no two companies are exactly alike.
Truth communicated through art with an eye on business purpose. That’s what Lamb Creek does best.
As in all of life, the ones who are willing to take the risks, to be bold and step out in order to go further and farther are few in number. And what is true of us personally rings true for corporations and small businesses as well. Few are willing to take the narrow path—the one less traveled. Most op for safe every time.
Lamb Creek, a new day, digital ad agency and creative idea factory based in Kerrville, Texas is looking for a rare handful of partner-clients who not only understand and believe that it takes guts and truth to build a world-class brand, they are willing to take that “road less traveled”. They are willing to walk a bold marketing road.
If you are a small business owner or work in a corporate team that desires to take your services or products to a higher level, and are willing to walk a bold road to get there, maybe we are a right fit for each other. Maybe.
Lamb Creek exists to serve businesses, large and small, with advertising and branding concepts that help propel their name forward. Our purpose is to quietly move behind the scenes, using the talents God has deposited in us to help build great businesses—YOURS.